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Retention & Loyalty

Early Indicators of Customer Loyalty and How to Nurture Them

Early Indicators That a User Will Become Loyal

Author: ConSoul
September 5, 2025 | Customer Loyalty, Customer Retention, Retention & Loyalty
The behaviors that predict long-term value — and…
Rethinking Inactive Users: How to Engage the Semi-Engaged

Rethinking Inactive Users – Not Everyone Who’s Quiet Is Lost

Author: ConSoul
September 5, 2025 | Customer Retention, Re-engagement, Retention & Loyalty
In most lifecycle marketing and CRM strategies, users…
Gamification Without the Gimmicks: How We Boosted OTT Brand Loyalty

Gamification Without the Gimmicks: See What We Built for an OTT Brand

Author: Kunal Yadav
August 5, 2025 | Customer Loyalty, Customer Retention, Retention & Loyalty
In digital marketing, interactivity is increasingly recognized as…
How to Build a Customer Retention Strategy Without Discounts

How to Build a Retention Strategy That Doesn’t Rely on Discounts

Author: ConSoul
August 4, 2025 | Customer Loyalty, Customer Retention, Retention & Loyalty
  Introduction: The Discount Trap in Retention  Discounting…
How to Spot Silent Drop-Offs and Prevent Customer Churn

How to Spot Silent Drop-Offs Before They Churn

Author: ConSoul
July 31, 2025 | Churn Reduction, Re-engagement, Retention & Loyalty
Retention challenges don’t always look obvious. Some users…
Converting Free Viewers to Subscribers Worldwide

Converting Free Viewers Globally to subscribers

Author: ConSoul
June 26, 2025 | Churn Reduction, Customer Retention, Retention & Loyalty
iWant is the leading subscription video-on-demand (SVOD) platform…
Driving Efficiency with Data Integration for Cost Savings

Driving Efficiency and Cost Optimization Through Data Integration

Author: ConSoul
June 26, 2025 | Churn Reduction, Customer Retention, Retention & Loyalty
Westside, one of India’s leading fashion retail brands,…
Driving Creator Acquisition with Targeted DM Outreach

Driving Creator Acquisition via Targeted DM Outreach on Instagram & LinkedIn

Author: ConSoul
June 25, 2025 | Customer Loyalty, Customer Retention, Retention & Loyalty
Coto, is a pioneering women-only social community platform…
iwtfc boost recurring revenue

Boosting Recurring Revenue with Strategic CLM Campaigns- Upsell Annual Plan

Author: ConSoul
June 25, 2025 | Customer Loyalty, Customer Retention, Retention & Loyalty
iWant, a leading SVOD platform by ABS-CBN, serves…
Building Viewer Loyalty with Always-On Lifecycle Campaigns

Building Viewer Loyalty Through Always-On Lifecycle Campaigns

Author: ConSoul
June 25, 2025 | Customer Loyalty, Retention & Loyalty
iWant is the leading subscription video-on-demand (SVOD) platform…