Strategic Marketing Programs
We help OTT platforms achieve growth through targeted strategies
Map user journey on OTT
to enhance engagement across discovery, subscription, and retention stages
Advanced data segmentation
for hyper-personalized messages based on individual preferences and other data
Strategic benchmarking of competitors
and insights into their content strategies, driving conversions
Monitor real-time OTT KPIs
to continuously optimize user experiences and retention strategies
MarTech audits and optimization
We streamline tech to create better viewer engagement
Identify inefficiencies in the tech stack
to enhance your OTT performance and boost ROI for content delivery
Get tailored tool suggestions
for advanced analytics and marketing operations
Seamless shift to advanced MarTech tools
with social migration and configurations to handle complex custom logic
Ensure consistent audience interaction
by setting up all communication channels like email, push notifications
End-to-end campaign management
We help you optimize campaigns to grow and retain subscribers
End-to-end campaign management
ensuring seamless planning, execution, and multi-channel coordination
Continuously refine OTT campaigns
with multivariate, user flow testing, and other advanced testing methods
Improve your campaign metrics
like deliverability, opens, CTR and generate higher conversions
Campaign reporting
with real-time analytics, campaign tracking, and actionable insights to boost engagement and ROI
Proven Success Stories
Here’s what targeted content and personalised communication can do. Story of iWantTFC
- Increased retention by 30%
- Reduced operation cost by 20%
- Campaign delivery improved by 30%
- Operational cost reduced by 20%
See how COTO- A woman-only platform got these results from our tailored data-driven strategies
- Reduction in churn by8%
- Increased networking by2x
- Community engagement up by20%
- Increased user activity by30%